Who We Are

Mark, the founder of Dirt Locker®, grew up in Miami and developed an early fascination with plants, inspired by his mother’s passion for gardening. Mark started his first lawn and landscape company in his teens and worked for several years after high school until beginning his studies at the University of Central Florida, where he obtained a degree in Industrial Engineering. 

Upon graduation, Mark worked in technology companies, but remained true to his roots. When building his first home, he preserved as many of the native plants as possible and implemented creative, ecologically beneficial solutions in his landscaping. 

Mark, who enjoyed most any outdoor activity, moved to California for an opportunity in the Medical Device Industry. It was there that he started a family. His growing family and the unique challenges of the western environment—climate, altitude, clay soil, and sloped terrain—inspired the invention of Dirt Locker®. He discovered that many others were also struggling to grow plants on hillsides. 

This need sparked a deep passion in Mark. While developing his solution, he earned an MBA and deepened his expertise in operations, Six Sigma, lean manufacturing, and continuous improvement. These skills fueled the development, patenting, and trademarking of Dirt Locker®—a system that is eco-friendly, economical, compatible with natural landscapes, and easy to install for hillside landscaping and erosion control. 

Simplicity, ease of assembly, standardization, and environmental friendliness are the hallmarks of Dirt Locker®. Its core principles include providing value, solving erosion and irrigation problems, reducing waste, and encouraging plant life in an ecologically sustainable way. 

An avid environmentalist and proponent of clean living, Nairy attended UCLA for her undergraduate degree and then continued with postgraduate studies in the field of education where she spent much of her career.  As a naturally curious person, Nairy was happy to embrace the change in careers and now serves as the Director of Business Operations for Dirt Locker®.  It was an especially easy decision for her to make because her core values aligned well with the company's philosophy. 

She lives a blessed life with her beloved family, loves to travel, engage in deep & thought-provoking conversations, satiating her inner-foodie, and playing board games with friends.  You will inevitably find her with a tea cup in her hands and listening to a wide-array of music, with Ed Sheeran always top on her list (she is the biggest fan ever).  She also has a heart for volunteerism!

Caitlin joined the Dirt Locker team in 2022 and is thrilled to be part of a company dedicated to environmental sustainability. Her passion for gardeningisn'tlimited to her own backyard; it extends to helping homeowners transform struggling, eroding hillsides into lush, thriving gardens. She takes immense satisfaction in guiding them through the process, from assessing the erosion problem to selecting the right products for a beautiful and functional result. In addition to working directly with homeowners, Caitlin alsoassistscontractors through our referral program. With her expertisein Dirt Locker products, she provides valuable support and guidance,oeringpractical solutions for economical hillside landscaping. Away from work,Caitlin enjoys hiking, mountain biking,snowboardingand other outdoor adventures.

Christopher leads the development of Dirt Locker®’s digital tools, focusing on usability, clarity, and practical problem-solving. His work centers on helping customers make confident decisions when planning slope stabilization and erosion control.

He has driven major improvements to the Dirt Locker® estimator, expanding it to support new products and more accurate recommendations. Christopher also led the development and release of the Dirt Locker® mobile app, giving customers easier access to tools, guidance, and resources in the field.

Outside of his technical work, Christopher is an avid hiker and language learner. Fluent in Spanish and Portuguese and currently studying French, he brings a global perspective and a strong connection to the outdoors—an approach that aligns naturally with Dirt Locker®’s commitment to sustainable land solutions.